happy holidays
Our hearts grow tender with childhood memories and love of kindred, and we are better throughout the year for having, in spirit, become a child again at Christmas time. Laura Ingalls Wilder
 brand strategy two
THE SERIES
Do you know and talk about your "brand story" with confidence?
When you effectively communicate your business brand to your customer and your competitors you are telling your "brand story". It is important for you to understand your own personal story. Your brand story will be a very empowering tool for you, and an engaging way for your audience to know and understand about your business. Your brand story is part of both your verbal and visual brand communication. Think about your story, a true story – one that demonstrates why your brand is unique and compelling to your customer. Also think about owning your own business, you are constantly learning, assessing and reacting to the market. From the start to the present time in your business you would have had to adapt to outside influences like your competitors, the economy and your business service or product.
Do you need help with your brand story? Lets talk...
 "new" brand clients
Welcome to Maureen Kennedy, One Good Idea will be working with Maureen to name, brand and market her new business idea early 2010 - very exciting!
Welcome to Justine Laidlaw from Lets Live, your online wellness community & store. Lets Live is in the process of developing a new brand identity and website to be launched in 2010. One Good Idea will be working with Lets Live to create effective marketing strategies for the new brand launch. Go to www.letslive.co.nz to purchase your products now!
Welcome to Belinda, Lemongrass Catering www.lemongrasscatering.co.nz. One Good Idea will be working with Belinda next year to develop the business brand to identify and communicate the uniqueness of Lemongrass Catering and the wonderful food created by chef Belinda.
Welcome to Alana, Meat & Three Veg, One Good Idea has been working with Alana to develop and create the brand concepts ready for design and launch for early 2010.
Welcome back to Trish Buckman from Colours In Harmony, One Good Idea is working on creating strong marketing communication for the Colours In Harmony brand. www.coloursinharmony.co.nz and branding Trish Buckman, image fitness lifestyle consultant.
 let's talk about YOUR brand
"Angela has the uncanny abilty to step into your shoes and help you establish where you need to go and how you need to get there."
LET'S TALK ABOUT YOUR BRAND, CALL ME
ANGELA BEATSON 021 93 83 73.
'artists of plenty' 2010 calendar
purchase the 'artists of plenty' 2010 calendar to support the Tauranga Women's Refuge with the 24 hour crisis line. www.beafriend.co.nz
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brand project "success"
Congrats to Anna and Nan from The Cardiac Clinic on there new brand! The Cardiac Clinic has "Individualised and supervised cardiovascular disease prevention and cardiac rehabilitation programmes ” and will be launching in Tauranga early 2010.
Designer, Trent Hubcreative
Printer, Michelle Printstop.
brand relationship "plug"
Tina Jones the Managing Director of Design Boutique, designer homeware & gifts online. Have you left your Christmas shopping to the last minute then go to www.designboutique.co.nz to purchase beautiful and quality gifts for all your family and friends.
Syrup Magazine 
Syrup summer now out, proudly produced locally and distributed nationwide, be sure to grab one for Summer!!! www.syrup.net.nz
One Good Idea
this is your world.
shape it or someone else will.
- Gary Lew
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